Mission

This quote from NVIDIA CEO Jensen Huang changed how I think about software:

He predicted that all software would eventually become agentic.

So I set out to make accounting simple enough that you don’t need a course to learn the software. Running a business should mean focusing on important work, rather than chasing bills, worrying about compliance and sweating over closing the books.

I find it rather amusing that integrating enterprise software can itself take months, and has become a business in its own right.

I believe one way tech companies help a nation, or the world, move forward is through innovation. When a tech company has the resources to improve things but stops doing so, that is a state I hope Edernal never reaches. I hope we never stop pushing what’s possible to help people and businesses.

My goal is to keep chasing the frontier and use what becomes possible to make the experience simpler and smoother for the people using our products. Edernal Books is our first step towards that future, built with AI at its core.

At a time when you can build almost anything, I would feel I had missed out if I didn’t try to build something big, something actually worth building.